Requests land in four different places.
A message, a voicemail, a text to your personal phone, and a note on the counter. By Thursday, one of them is gone.
What it costs: the ones you never knew you missed.You’re on the owner’s side. Everything else on this site is what your client sees.
CED · The owner’s side
Your website should be filling chairs while your hands are busy.
The front of this site is what a client sees. This page shows what supports it: capture, booking, reminders, reviews, and win-backs in one account you own.
Built for salons. The same approach works for other appointment businesses.
Sound familiar
Four leaks, and none of them are your fault.
A no-show doesn’t cost you a service. It costs you the chair.
That hour was bookable. Nobody knew it opened up.
Your own math: one recovered no-show a week × your price × 50 weeks.First-timers come once and vanish.
Nobody followed up. Not because you didn’t care — because you were mid-fill.
What it costs: you paid to get her once and got one visit for it.You’re running a business from a personal phone.
No record, no coverage when you’re out, and nothing that survives a lost phone.
What it costs: the client list isn’t actually yours yet.We do not quote industry averages at you. Every number on this page is meant to be filled in with your prices and your book.
The lifecycle
One journey. Six moments. Here’s each one, running.
01
Nothing gets lost.
Every request — website, the QR code in the shop, the link in your bio — lands in one place with the service, timing, and notes attached.
New request
Needs confirm- Name
- Maria Alvarez
- Phone
- (864) 555-0148
- Service interest
- Gel Manicure
- Visit type
- New guest
- Preferred timing
- Weeknights after 5
- Notes
- Sensitive to acetone — needs soak-off plan
- Source
- Website — /services
- Consent
- Yes — text + email, 7:42 PM
02
They hear back in seconds.
She gets an answer before she opens a competitor’s page. You get a notification. Neither of you is waiting on the other.
Requested: Gel Manicure — evenings preferred
7:42 PM · client submits
Hi Maria — got your gel request. Kim will confirm your time by 10am tomorrow. Anything we should know about removal? — Juniper
7:42 PM · automatic
03
A real time on a real calendar.
When you’re ready, the request form becomes a live calendar — per tech, per chair, with your buffers and your hours.
Kim · Thursday
Gel Manicure · 60 min · 15 min buffer
10:00 AM11:30 AM1:00 PM2:30 PM4:00 PM6:00 PM
Booked times disappear. Nobody double-books the chair.
04
Fewer empty chairs.
Confirmation, then a reminder tied to her actual appointment. She confirms or reschedules with one tap, before you lose the hour.
Reminder: Gel Manicure with Kim, tomorrow 6:00 PM. Reply C to confirm or R to reschedule.
Sent 24h before appointment
C
Client replies
You’re confirmed. See you at 6.
Status updated automatically
05
The ones who ghost don’t disappear.
No-shows and no-replies go down their own path instead of getting dropped after a week. Nobody rewrites that text every time.
Hour 0
No-show recorded. The hour is released back to the calendar.Hour 2
“We missed you — want to grab another time this week?”Day 3
One follow-up with two specific open times, not “let us know.”Day 14
Moves to the win-back path. Still on your list, not deleted.
06
One visit becomes a standing appointment.
Review request when she’s happiest. Rebooking prompt on your maintenance interval. Win-back when she’s overdue.
Thanks for coming in, Maria. If Kim took care of you, a quick Google review helps more than you’d think: [link]
2 hours after the appointment
Fills are usually due around now. Want your usual Thursday 6pm with Kim? Reply YES and it’s held.
Day 21 · maintenance interval
Every piece is switchable. Phone, calendar, domain, payments, reviews, and staff each connect to a real account, and you see what is ready before it goes live.
What you get.
- A custom website — home, services, new guests, contact, plus a page per tech if you want one
- Your own business account — not a shared login or a seat on someone else’s
- Lead capture wired securely so requests cannot silently fail
- Booking calendar per tech or chair, with your hours and buffers
- Confirmation and reminder sequences tied to real appointment status
- Review requests to your Google profile
- Rebooking and win-back sequences
- AI search setup — structured data, hours, services, and answers
- Written handoff: every field, label, and automation named in plain English
Services, hours, photos, and accounts. Your site goes up on a private review link.
Customer records, calendar, and follow-up are connected. You test the journey as a client.
Go live on your domain. The old site stays up until the new one passes.
What we need from you
Service list and approved prices · hours · staff names · photos of your work · Google Business Profile access · domain access · a decision on your business phone number.
What’s billed separately
Usage for texting, email sending, AI features, and payment processing goes on your account without a hidden markup. You see the real cost.
You own it. All of it.
- Every field and automation is named in plain English.
- Nothing from your old setup gets deleted until its replacement is live and tested.
- Consent is explicit. Opt-out works. We don’t text people who didn’t ask.
- If you ever want to leave, you leave with the account, the list, and the domain.
You stay because the system works for your business—not because your account, contacts, or domain are locked in.
Where your next client looks
She may never see a search results page.
More people are asking AI assistants where to find services nearby. Those systems read clear facts: hours, services, location, and answers to real questions. Many salon sites make those facts hard to find.
Structured hours, services & service areaAnswers written to be quotableA regular check on what AI says about you
This site makes those facts easy to understand. Customers and AI assistants can quickly find the information they need.
Straight answers.
- Do I have to move off my current booking app?
- No. We can route requests into what you already use, or replace it — your call. Nothing gets turned off until the replacement works.
- What happens to my current website?
- It stays live until the new one passes review on a private link. There is no dark window.
- Will you text my clients without permission?
- No. Consent is collected explicitly and opt-out is honored immediately. That is part of how the system is built.
- What if I’m not technical?
- You do not touch the plumbing. You get a clear view of who is waiting and what is booked.
- Do I own the account or do you?
- You do. Your account, your list, and your domain.
- How long until it’s working?
- Timing is confirmed after we review your service list, photos, current tools, and access requirements.
The other product
Already have a website and a booking app?
If you are running GlossGenius, Vagaro, Fresha, Square or Boulevard and you only want the missed calls and the follow-up handled, you do not need a three-week build. That is the Revenue Recovery Layer — a complementary layer that keeps your booking app, onboarded in a single 90-minute call.
See it running on your salon’s name.
Twenty minutes. We’ll pull up your current setup, show you where requests are leaking, and map the first practical improvement around your services.
Prefer to talk it through? Call CED at (864) 999-4430.
CED Solutions, LLC · Easley, South Carolina · working with salons nationally.